It has been said you need to spend a buck to make one. And that is true. However, you don’t need to break the bank to do it.

Travel agents are responsible for providing clients with the best possible travel experiences—but how can they cost-effectively do this? In today’s digital age, there are many ways to enhance marketing capabilities without spending much money. Here are five tips to get you started: Read the rest of this entry »

In life, I’m all about not really caring what others think or say about me. I live my life, in my own way, with my own standards; and make my own choices, without worrying about whether anybody else agrees or not!

In the business world—it’s a totally different story: What others think and say about me can either contribute to my success or ensure my failure. It is absolutely essential that I care about what my clients and industry peers think of me!

How about you? Do you really know what your customers think about you and your agency? As an owner, it’s vital that you understand how they feel about you and the service you provide. Regardless of how hard you work to be the best travel advisor you can be, in reality, you cannot be all that unless your customers think you are. Read the rest of this entry »