You don’t necessarily have to love a niche to build a great business around it, says Corey Hargarther of Dream Vacations. You just need a great group leader and a unique spin that differentiates you from the competition.

That’s been Hargarther’s plan for his board gaming cruise group, and it’s working. Meeples at Sea, which began with 20 inside cabins on a four-night Carnival cruise out of Jacksonville, has grown to 60, mostly in balcony rooms, on Celebrity Apex.

“It’s not as much about finding a niche that appeals to the masses as it is finding some sort of differentiator Read the rest of this entry »