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Sixteen months into dealing with Manhattan Probate Court about an inheritance without the proper paperwork, I am somewhat obsessed on the subject of succession planning—and so of course I’ve been talking to travel advisors about it. Read the rest of this entry »
There’s more to Mexico than Cancun—and our neighbor to the south is counting on travel advisors to spread the word about its abundant luxury, adventure, cultural, and family travel opportunities. To help them along, 200 or so travel advisors showed up for CCRA’s PowerSolutions conference in Jersey City last week to hear about new options, like the jaw-dropping Copper Canyon (25,000 square miles, four times the size of the Grand Canyon) and the new lines on the Mayan Railroad, many of which are aimed at high-end travelers. Read the rest of this entry »
Reaching—and keeping—high net worth customers is all about developing personal relationships–among you, them, the people with whom they are traveling and the luxury travel suppliers with whom you all interact.
That theme was repeated over and over again by the tony Manhattan crowd at Travel + Leisure’s “The World’s Best Summit” in Manhattan last week. Among the speakers from luxury travel companies like Hyatt and Six Senses and Hurtigruten, my favorite was Embark Beyond founder Jack Ezon, representing the luxury travel advisor community. Ezon said selling luxury is about offering customers access in the most creative of ways, bonding your clients and their guests over shared experiences that will last a lifetime. Read the rest of this entry »
If you’re still among the travel advisors who say “I don’t sell cruise,” you might want to reconsider. The growing cadre of luxury cruise ships sailing to exotic and adventure-filled destinations offers new options for existing customers and lures for a new generation of young travelers—and above all, it can serve as a gateway to the lucrative expedition travel market.
That was just one interesting takeaway from one of my favorite trips so far this season, an Embark Beyond fam trip to Alaska on the new Silversea Nova that had a unique angle: Onboard were five top-selling luxury travel advisors who had never sold a cruise—or even sailed on one.
Read the rest of this entry »When Janet and Jeff Blackwell checked into Beaches Negril on June 26, no one was paying much attention to a tropical wave forming off the coast of Africa. Celebrating their 40th anniversary, they planned to spend six days in Negril with their two grown sons, their wives and three small children, and then recreate their honeymoon with some private time at Sandals Montego Bay.
As the winds picked up, from 35 mph to 135 to 165, and the storm turned west and headed across the Caribbean toward them, they did consider changing their flights home. But tickets were scarce Read the rest of this entry »
Here’s one thing I learned on my first-ever camping trip last week: There’s something kind of sexy about sleeping with your husband under a star-filled night sky, watching him wrestle a big rig across the vast prairie, recalling cowboy movies set beside soaring red cliffs.
But I digress. Let’s start at the beginning.
Our amazing adventure in Zion National Park and Bryce Canyon started with an email from Benoit Lafond, CEO and co-founder of Noovo, a Vegas-based company that builds carefully crafted high-end camper vans. (His mission, he says, is to build “homes on wheels that incorporate the luxury of European hotels and the design of tiny Parisian apartments.”)
Read the rest of this entry »It’s been three days of presentations on travel marketing—from defining your market to branding and using social media to creating raving fans—at the TravelPro Marketing Summit this week. And it’s no surprise that I’ve come away with a few good ideas I can’t wait to try out.
When experts talk about a subject they love, you can’t help but get excited. and this second online Travel Pro Summit is clearly a labor of love by travel advisor Tiffany Elberfeld and the speakers she recruited Read the rest of this entry »
It’s June, traditionally one of the slowest months in the travel business. But there’s never a dull moment when you own a small business—and many travel advisors report they have plenty of homework to do over their summer vacation.
At Boutique Travel Advisors, co-founder Angela Rice is trying to tackle what she sees as one of the biggest issues facing both travel agency owners and independent contractors: working so hard during Wave season, but then having to wait months to see the cash flow Read the rest of this entry »
There’s a lot more to Puerto Rico than San Juan—and there’s a lot more to being a successful travel advisor than just sales skills. So when my Facebook friends Nina Sherman and Hema Khan suggested that I spend a week with them and 20 travel advisors on a CCRA fam trip on the Island of Enchantment, I was in.
Read the rest of this entry »Last week’s cautionary tale about travel advisor Debi King, who was put off an Oceania World Cruise in the Seychelles for “soliciting business” onboard the ship, resulted in lots of comments from travel advisors, most of them on Oceania’s side.
“Everyone” knows it’s prohibited, many said; there’s nothing new here (though no one could remember a case of it actually happening). And yet, my email and Facebook pages quickly were flooded with stories from travel advisors who themselves were solicited on board various ships, or who felt their clients were solicited by the cruise lines themselves.
“It’s too bad Oceania declined to comment on what occurred, as it is a missed opportunity for them,” says Sean Mouttet. “Their input could provide Read the rest of this entry »
When Debi King and her customer set sail on an Oceania World Cruise last month, it never even crossed her mind that the captain might put her off the ship in the Seychelles—with just $300 in her pocket and no recourse at all.
And just as King was crossing the globe to get home instead of sailing around Africa as she had planned, Virgin Voyages was sending out an email reminding travel advisors that soliciting travel business from fellow passengers while onboard their ships is strictly forbidden Read the rest of this entry »
It was just after Covid, about 18 months ago, that Jenn Lee and Travel Planners International owners Ken and Tony Gagliano Jr. agreed that the travel industry was coming back strong—and that the time was right for a new kind of model for travel professionals. It was time to start building on their success as a host agency by adding a franchise division “with a fresh perspective on what a franchise should be.” Read the rest of this entry »
It’s been a long time since I’ve stayed at an all-inclusive resort, and even longer since I’ve been to Jamaica, where we celebrated our honeymoon 50 years ago. And I’ve never been to Breathless, the Hyatt All-Inclusive Collection adults-only brand of “chic, social resorts” that promises a “spirited escape that’s layered with amazing food, creative cocktails, top-notch service and luxurious spa experiences in stunning beachfront settings… amid an energetic backdrop of music and on-trend entertainment.”
Read the rest of this entry »Be careful what you ask for, ASTA.
The new US Department of Transportation (DOT) regulations offer many benefits to travelers, including some for which ASTA has long been lobbying. But at the same time, they hold some pitfalls for unwary travel advisors, ASTA said last week.
Still, though, travel attorney Tom Carpenter told TRO, taking a few cautionary steps can help keep you out of trouble.
“First off, the sky is not falling,” Carpenter says. The initial proposed rule would have required all agencies to issue refunds, even if you did not take any money from your client. But the rule that actually was issued only requires agencies to issue refunds if you are the “merchant of record” on the ticket transaction Read the rest of this entry »
There’s no way to summarize a weeklong press trip to Israel in just one column. So I’ve taken two.
For the background on our amazing journey, see my column from last week, One Step Ahead of the Rockets: An Unforgettable Press Trip to Israel | Travel Research Online. But if you’re looking for details on how to plan a great trip, here are some highlights from the itinerary put together for our group of 20 international trade press by Ellen Shapiro of the Israel Ministry of Tourism and our tour guide, Mika Rabinovich. So here goes:
Read the rest of this entry »Jerusalem — Maybe it’s because I respect war correspondents, who risk their lives to cover the story, and sometimes wish I was one. Maybe it’s because, since Covid, I appreciate the privilege of being among the first visitors to support a tourism industry in distress. Maybe it’s because my roots are here, in the only place on earth where Jews are not a minority.
Or maybe I’m just another Baby Boomer looking for a “safe adventure,” excited to push the boundaries and get my heart pumping a little, all the while knowing I really am likely to survive unscathed.
Read the rest of this entry »It’s a boutique host that acts like a consortium, in its laser-focus on preferred suppliers. It doesn’t really want to add new-to-the-industry advisors. And rather than duplicating the marketing and technology its members get from Signature Travel Network, it gives 100% of its commissions back to top sellers.
In short, Oasis Travel Network is a unique kind of host for a unique kind of travel advisor. Its top advisors on our Avalon Panorama Tulip Time cruise in Amsterdam say it’s the perfect model for them Read the rest of this entry »
Amsterdam — It’s always fun to usher in springtime with a Tulip Time cruise to Europe. And there’s something extra special about being on the very first sailing of river cruise season, as my husband and I were, with a group of top travel advisors aboard the Avalon Panorama in Amsterdam.
Off a red-eye that landed at 6 a.m., we arrived in time to watch the Panorama glide up the river and into the harbor in the early morning light. We were the first couple onboard the newly refurbished ship, a charter by Oasis Travel Network for its annual Member Appreciation Cruise. Instead of having to wait for the previous group cruisers to disembark, we boarded at 9:30. By 10:00, we were sound asleep in our stateroom Read the rest of this entry »
I’ve been at a lot of travel agency and press conferences since the year began, and heard a lot of interesting stories from travel advisors and suppliers. Here are a few I found particularly interesting.
Five years into the business, Susie Flores is among a new batch of advisors redefining the way travel is sold. A cruise lover who always had “that itch to be part of the business,” the mom of four took the leap in March 2019 and became TikTok’s full-time “Cruising Susie.” Even when Covid-19 hit and the world closed, she hung in there, pushing through wherever she could and posting over and over, “It’s going to be okay, the cruise lines will come back.’” Read the rest of this entry »
Sailing for a week with 500 or so travel advisors and partners for the KHM Group Crystal Awards Cruise, I heard a lot of presentations onboard Celebrity Reflection last month. And a surprising number of them shared the same advice for travel advisors in 2024. Whether you are a new advisor or a Crystal Award winner or even a supplier, I heard over and over again, the key to success in this busiest of years is to zero in on your top customers Read the rest of this entry »
It’s not often you get to spend a week at sea with two of the best cruise executives in the industry. Of course, I took the opportunity to talk travel news with Katina Athanasiou and John Diorio during the KHM Travel Group’s Crystal Awards, sailing Celebrity Reflection in the Caribbean, and they were gracious enough to chat with me Read the rest of this entry »